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Marketing Internship – Orlando, FL
January 2nd 2019 • Florida

Marketing / Business Development Internship

Wieland is seeking student interns to assist in its Business to Business  lead generation effort for its national business development group.  The successful candidate would be a senior, preferably on track to receive a Bachelor’s degree in Communications, Advertising, Marketing, Sales, or a related business field.  The candidate should have demonstrable skills and/or understanding of the sales process, including phone and interpersonal skills, for contacting businesses and potential clients.

Specific skills which will be taught and used for this position will include:

  • Researching businesses who “look like” Wieland’s customers, based on intuition and on SIC Codes (Standard Industrial Codes)
  • Using tools such as Sales Genie and Hoovers to research targeted companies
  • Contacting targeted businesses via telephone, e-mail or in person and determining the decision makers for construction decisions
  • Preparing a pipeline of “scrubbed” leads for Wieland’s Business Development Managers (BDM) in Florida.
  • “Sitting in” on sales calls and/or making actual sales calls in person with Wieland’s BDMs
  • Assist with production of marketing material such as proposals, and regional office informational marketing booklets.

This internship will provide an exciting run-up to a future in market research, business development and/or sales.   Students will get the chance to interact with C-level managers and highly-skilled sales professionals in Wieland’s office locations.

Wieland is an ENR-Top 400 Contractor with headquarters in Lansing, MI and regional offices in Florida, Louisiana, North Carolina and California.  For more information visit